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Phillip Banks, the artist behind the viral “Just a Chill Guy” meme, has announced plans to enforce copyright protection on his iconic character, following its explosive popularity in the crypto world.
Banks, known for his chill anthropomorphic dog character with a signature smirk and laid-back pose, shared his decision on X:
“Just putting it out there, Chill Guy has been copyrighted. Like, legally. I’ll be issuing takedowns on for-profit related things over the next few days,” he wrote.
He clarified that this move targets unauthorized merchandise and meme coins, excluding non-commercial trends or brand accounts using the meme.
“Just a Chill Guy” Meme’s Viral Rise
Initially posted in late 2023, the “Just a Chill Guy” illustration became an internet sensation, celebrated for its carefree and relaxed demeanor. The humanoid dog struck a chord with audiences on platforms like TikTok and X, symbolizing a stress-free approach to life.
The meme’s popularity skyrocketed after El Salvador’s President Nayib Bukele shared it, amplifying its global appeal.
$CHILLGUY Memecoin Explodes in Value
The meme entered the cryptocurrency space with the launch of $CHILLGUY, a Solana-based memecoin.
- Market Performance:
- $CHILLGUY surged 538% in two days, with its market cap leaping from $11.5 million to $488 million.
- Trader Gains:
- One trader turned an initial investment of $1,100 into unrealized gains exceeding $1 million, benefiting from the token’s 38,800% growth within just 30 hours.
The trader later sold $411,500 worth of tokens, while retaining holdings valued at $636,942.
Meme Coin Mania Continues
The rise of $CHILLGUY is part of a broader meme coin season, where small investments are turning into massive fortunes.
- Pnut Coin Success:
- A trader transformed $17 into $3 million by leveraging the Pnut token’s surge, inspired by a viral squirrel story.
- The coin peaked after Binance announced its listing, further fueling the trend.
Copyright Enforcement: A New Chapter for “Chill Guy”
Banks’ move to protect “Just a Chill Guy” reflects the increasing monetization and legal complexities of viral memes. While the creator intends to preserve the character’s integrity, the crypto world’s rapid adoption of the meme underscores its cultural and financial significance.
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